“You don’t need to invent anything, you just have to do traditional research where you look at history and then compliment that with scientific research where you’re trying to do something new. That can lead to a lot in the business and technology sectors these days” – Bill Buxton
A chat with Microsoft Principal Researcher Bill Buxton, Part I
Good things happen when you suddenly become the lowest-priced console in the US. In the first weekend since cutting Xbox 360 prices, Microsoft is reporting a 100% increase in sales of all Xbox 360 models compared to the previous weekend. While not mentioned specifically, Microsoft claims that one model sold at 6x the previous weekend rate. Gee, could that be the $250 Wii-beating, $199.99 Xbox 360 Arcade at the front of Microsoft’s loss-leading lineup?
Microsoft: Xbox 360 sales double since price cuts – Engadget
Tags: microsoft, us, xbox 360, xbox 360 arcade, Xbox360, Xbox360Arcade
